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Posts Tagged ‘advertisements’

20 New Logos After the Economic Downturn


Branding is becoming an increasingly important matter today, not only in the corporate world, but also in many other areas of life, including blogging. It seems that choosing a name is no longer enough. Your name needs to be associated in people's minds with an easily identifiable logo. According to the American Marketing Association (AMA), a brand is a "name, term, sign, symbol or design, or a combination of them intended to identify the goods and services of one seller or group of sellers and to differentiate them from those of other sellers."

Before our kids could read, they would still recognize places of business we drove past. These businesses had branded their signs or logos sufficiently well that even small children recognized them immediately. I'll bet many of you had the same types of experiences with your kids, proving the effectiveness of branding.

The current economic woes have prompted some businesses to consider altering their logos. See how many of these you could still recognize if they became the new logos.

picture of logo

picture of logo

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picture of logo

picture of logo

picture of logo

picture of logo

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picture of logo

picture of logo

We might as well laugh about things we cannot change, huh? 🙂

Several have remarked that I do not have a logo for my blog. I'm not sure what my logo should look like. For most of my visitors, the various scenes from Paris in the header are an identifying feature for ivman's blague - my special trademark. If you were designing a logo for my blog, what would it look like?

picture of Bonza mascot

Happy Bonza Bottler Day!

Today is one of the twelve we have each year. You can check out the official page set up and maintained by the family of the holiday's founder. The logo on the right is the official logo.

quotation...

"We live in a world of unsatisfied desire." - Dr. Drew Conley

=^..^= =^..^=
Rob

Advertising: The science of arresting the human intelligence long enough to get money from it.


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Effective Advertising?


I mentioned in my last blog post that I have chosen not to have ads on my website. More than several people have urged me to have ads to help cover the cost of having a website. I'd rather pay the price and be in control of what appears on my site. I am reluctant to give an advertiser the opportunity and access to put anything on my site that I wouldn't want to be there.

That said, today I'm chosing to put display some ads ... for your amusement. You'll understand as you work your way down the page.

Because of the ads, some shopping bags are almost too good to throw away....

Some ads are clever, partially because of their placement....

Sometimes even though an ad is well placed, people or things end up in a bad spot...

Sometimes several ads in close proximity send mixed messages...

And then some ads are just simply poorly placed. This is one of my fears with something like Google AdSense, where Google will pick up on a key word on the page and then place an ad that seems to go with what's on a website, when it actually doesn't....

quotation...

"Everyone suffers in life. Does your suffering have a purpose? Why suffer for something meaningless?" - Dr. Drew Conley

=^..^= =^..^=
Rob

One good thing about kids - they don't carry pictures of their grandparents!


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